The Indian IT sector plans to strike it rich in
a new breed of high-end knowledge-based outsourcing as global
corporations move process like data and intellectual property
researches to offshore locations.
This new breed of knowledge process outsourcing
(KPO) comprises companies providing higher-end research and
analytical based services to overseas clients in a wide spectrum
of business areas.
These include basic data research, integration
and management, market research, equity research, engineering
design, animation and simulation, medical content and services,
remote education and publishing.
Other areas with significant latent potential
for KPO include pharmaceuticals, biotechnology, legal support,
intellectual property research, and design and development for
automotive and aerospace industries.
According to the National Association of
Software and Service Companies (Nasscom), the total market size
of KPO business in India may rise to a staggering $15.5 billion,
up from $1.2 billion now.
"India can emerge as a major KPO player in the
global arena by leveraging the intellectual capital and the
power of the Internet to offer quality research at value
prices," said R. Sivadas, director and CEO of Scope e-Knowledge
Centre.
"Even at the relatively higher billing rates,
moving knowledge processes to offshore locations offers a
compelling value proposition as it helps overseas firms to cut
costs significantly," Sivadas told IANS.
"Although very few Indian companies are working
in this space now, KPO will be one of the major segments of the
outsourcing business in terms of creation of new jobs and
generation of billions of dollars in business."
The Chennai-headquartered Scope e-Knowledge is a
leading Indian KPO firm that has expertise in creating valuable
intellectual property for clients across the industry verticals
like healthcare, pharmaceuticals and life sciences.
The company, with overseas offices in New York,
Orlando, Chicago, London and Brussels, has over a dozen clients
in the US and European markets. The US market accounts for 60
percent of its annual revenue.
"In view of the growing interest of global
corporations in the KPO business, we have decided to increase
our manpower in the Chennai facility from 400 to 600 by the end
of the current year," said Sivadas.
"Our revenues are also likely to jump to $8
million by 2006 with the same set of clients, up from $3 million
likely to be logged at the end of the current fiscal year," he
added.
Sivadas says India can emerge as a global KPO
hub as the business require specialised knowledge in respective
verticals and the country’s large number of engineering and
technical institutes are geared to address the manpower demand.
In order to provide high-end knowledge services,
KPO service providers are often required to staff professionally
qualified employees like engineers, chartered accountants and
management graduates at higher salaries.
"A few segments of KPO business also require
higher levels of investment on IT infrastructure, making the
cost structure for a pure play KPO firm higher than a
traditional service provider," said Sivadas.
"However, since the comparable cost structure
for client organisations are also significantly higher, offshore
KPO companies are able to charge billing rates that are as much
as three times higher than those charged in ITES sector." (IANS)